NBC

57~58. 광고 필름 제작 프로젝트_스토리보드 최종 / 스타일 프레임 생성 / 씬별 AI 영상 에셋 생성 / AI 영상 에셋화 / AE 메인 작업

ㅣ느ㅑ 2026. 5. 28. 21:02

스토리보드


스타일 프레임 생성 / 씬별 AI 영상 에셋 생성

 

1. 스타일 프레임

- 영상 전체의 색감, 구도, 질감, 분위기, 조명, 카메라 느낌을 대표하는 '한 장의 완성 컷'

 

- '이 광고는 이런 분위기로 갑니다'를 보여주는 기준 이미지.

 

 

[광고의 스타일 키워드]

 

무드

  • 여름
  • 뜨거움
  • 시골 감성
  • 현실적
  • 따뜻함
  • 감정 해소
  • 청량함

비주얼 키워드

초반 (발그레)
  • 뜨거운 노란빛
  • 강한 햇빛
  • 답답한 공기
  • 살짝 붉은 피부톤
후반 (빙그레)
  • 나무 그늘
  • 초록빛
  • 시원한 그림자
  • 부드러운 햇살
  • 청량감

 

2. Freepik Space

 

[씬별 대표 이미지 생성]

1. 논밭 전경
2. 아버지가 부르는 장면
3. 에어팟 껴서 못 듣는 아들
4. 아버지가 걸어가는 장면
5. 아주머니가 알려주는 장면
6. 눈치채는 아들

 

7. 시골 슈퍼로 뛰어가는 장면
말 안듣는 GPT;;;

 

8. 더위사냥 꺼내는 장면
말 안듣는 GPT;
9. 더위사냥 반으로 쪼개는 장면

 

10. 벤치 화해 장면

 

더위사냥 제품

[Magnific 프롬프트 구조]

- 구조: Subject + Environment + Lighting + Mood + Camera + Style

- ex) 화해 장면

Korean countryside summer, father and son sitting under a giant tree bench, eating real Korean ice cream “더위사냥”, warm emotional atmosphere, cinematic sunlight through leaves, realistic Korean commercial, soft shadows, emotional storytelling, shallow depth of field, 35mm film look
 

 

[Point]

- 캐릭터 얼굴 고정: 같은 인물처럼 유지해야 함.

아버지
  • 60대 한국 농부
  • 밀짚모자
  • 검게 탄 피부
  • 체크 셔츠
  • 수건 목
아들
  • 20대 초반
  • 자연스러운 흑발
  • 베이지 작업복
  • 에어팟 한쪽

AI 영상 에셋화 / AE 메인 작업

작업 순서

 

(1) 이미지 분리

분리해야 하는 것

배경
  • 논밭
  • 하늘
  • 나무
  • 가게

인물

  • 아버지
  • 아들
  • 아주머니
소품
  • 더위사냥
  • 에어팟

 

(2) 포토샵 분리

 

방법

Select Subject

→ 인물 따기

Generative Fill

→ 비어있는 배경 채우기

 

결과 구조

Scene_01
 ├ background.png
 ├ father.png
 ├ son.png
 ├ tree.png
 └ object_icecream.png
 

 

(3) AE에서 움직이기

 

[움직임]

논밭 씬
  • 느린 카메라 팬
  • 풀 흔들림
  • heat haze
아버지 씬
  • 미세한 핸드헬드
  • 땀 반짝임
더위사냥 씬
  • 슬로우 줌
  • 성에 효과
  • 빛 반사

 

[리듬]

초반

느림
답답함
정적
중반

더위사냥 등장

리듬 전환
후반

부드럽고 시원함

 

[AE 효과]

뜨거운 느낌
  • Turbulent Displace
  • Heat Distortion
  • Glow 약하게
시원한 느낌
  • Light leaks
  • Slow motion
  • Bloom

 


Prompt

 

 

기본

더보기

1. 논밭 전경 (WS)

16:9 cinematic summer countryside, wide Korean rice field, father and son farming together under strong summer sunlight, vivid green rice plants moving in the wind, blue sky with clouds, emotional Binggrae commercial mood, realistic Korean rural village, natural warm color grading, cinematic depth, slight handheld drone feeling, peaceful atmosphere, soft sunlight, realistic film texture
 

2. 아버지가 부르는 장면 (CU)

16:9 close-up, elderly Korean farmer calling his son loudly in the middle of a rice field, sweaty face, straw hat, realistic wrinkles and skin texture, hot summer atmosphere, emotional Korean countryside commercial, natural sunlight, warm green background bokeh, Binggrae advertisement style, cinematic realism, slight wind moving towel
 

3. 아들이 못 듣는 장면 (CU)

16:9 close-up, young Korean farmer wearing one airpod while working, unable to hear his father calling him, realistic sweat and dusty beige shirt, focused expression, blurred tractor in background, summer countryside atmosphere, emotional realism, warm sunlight, Korean cinematic commercial tone, shallow depth of field
 

4. 아버지가 화난 채 걸어가는 장면 (WS)

16:9 cinematic wide shot, elderly Korean farmer walking away through countryside path feeling slightly upset, carrying farming tools, huge tree shadow, realistic Korean village summer mood, warm sunlight, emotional distance between father and son, Binggrae emotional commercial style, cinematic handheld tracking shot
 

5. 아주머니가 알려주는 장면 (CU)

16:9 close-up, middle-aged Korean farm woman gently tapping young farmer’s shoulder while explaining something, warm countryside atmosphere, realistic Korean rural fashion, emotional humor tone, green leafy background, natural sunlight through trees, cinematic Korean commercial style, soft realistic acting
 

6. 아들이 눈치채는 장면 (CU)

16:9 cinematic close-up, young Korean farmer suddenly realizing the situation, shocked expression while removing airpod, sweat on face, emotional guilt, warm summer countryside lighting, realistic Korean commercial acting, shallow depth of field, slight handheld camera movement, Binggrae emotional advertisement tone
 

7. 시골 슈퍼로 뛰어가는 장면 (WS)

16:9 cinematic countryside tracking shot, young Korean man running quickly toward old rural supermarket, dusty summer road, giant tree shadows, emotional urgency, realistic Korean countryside village, Binggrae ice cream freezer in front of store, warm nostalgic lighting, handheld camera movement, cinematic realism
 

8. 더위사냥 꺼내는 장면 (CU)

16:9 cinematic product close-up, adult Korean male hand opening Binggrae ice cream freezer and grabbing Dewisanyang ice bar, official realistic Dewisanyang package design, cold ice crystals and frozen vapor, warm sunlight reflecting on metal freezer, refreshing Korean summer commercial mood, realistic food commercial cinematography
 

9. 더위사냥 반으로 쪼개는 장면 (CU)

16:9 cinematic slow-motion close-up, Dewisanyang ice bar breaking perfectly in half, refreshing ice particles bursting into the air, realistic official package logo, emotional sharing symbolism, cold refreshing texture, Korean commercial cinematography, detailed hands, warm sunlight mixed with icy atmosphere
 

10. 더위사냥 건네는 장면 (MS)

16:9 cinematic medium shot, upper body only, elderly Korean farmer sitting seriously under a huge tree, young Korean son softly smiling while offering half of Dewisanyang ice bar, son holding one half in each hand, realistic official Dewisanyang logo, emotional reconciliation moment, warm sunlight through leaves, soft green bokeh background, Binggrae emotional commercial atmosphere
 

11. 화해 장면 (MS)

16:9 cinematic emotional Korean countryside commercial, father and son sitting together under large tree eating Dewisanyang ice bar, warm smiles slowly appearing, peaceful summer breeze moving leaves, realistic Korean rural atmosphere, nostalgic emotional healing mood, Binggrae commercial style, soft warm sunlight, cinematic film texture
 

12. 엔딩 팩샷 (CU)

16:9 cinematic product packshot, Dewisanyang ice bar placed on sparkling ice cubes, refreshing cold vapor, realistic official Dewisanyang logo and package, bright summer lighting, clean Korean commercial style, refreshing and emotional Binggrae advertisement ending, highly detailed product texture, soft sunlight reflections
 

대사 포함

더보기

1. 논밭 전경 (WS)

16:9 cinematic summer countryside, wide Korean rice field, father and son farming together under strong summer sunlight, vivid green rice plants moving in the wind, emotional Binggrae commercial mood, realistic Korean rural village, natural warm color grading, cinematic depth, peaceful atmosphere

Dialogue:
아버지: “야아— 물 좀 가져와봐라!”
(멀리서 들리는 느낌)

Audio:
여름 매미소리, 바람소리, 논밭 ambience
 

2. 아버지가 부르는 장면 (CU)

16:9 close-up, elderly Korean farmer calling his son loudly in the middle of a rice field, sweaty face, straw hat, realistic wrinkles and skin texture, hot summer atmosphere, emotional Korean countryside commercial, natural sunlight

Dialogue:
아버지: “야! 송미야! 물 좀 달라니까!”
아버지: “몇 번을 부르냐…”

Audio:
거친 숨, 여름 바람소리
 

3. 아들이 못 듣는 장면 (CU)

16:9 close-up, young Korean farmer wearing one airpod while working, unable to hear his father calling him, realistic sweat and dusty beige shirt, focused expression, blurred tractor in background, summer countryside atmosphere

Dialogue:
(대사 없음)

Audio:
이어폰 음악 소리 살짝,
주변 소리는 먹먹하게 처리
 

4. 아버지가 화난 채 걸어가는 장면 (WS)

16:9 cinematic wide shot, elderly Korean farmer walking away through countryside path feeling slightly upset, carrying farming tools, huge tree shadow, realistic Korean village summer mood, warm sunlight, emotional distance between father and son

Dialogue:
아버지: “에휴…”

Audio:
발자국 소리,
농기구 달그락
 

5. 아주머니가 알려주는 장면 (CU)

16:9 close-up, middle-aged Korean farm woman gently tapping young farmer’s shoulder while explaining something, warm countryside atmosphere, realistic Korean rural fashion, emotional humor tone, green leafy background

Dialogue:
아주머니:
“아부지가 물 달라고 몇 번을 불렀는디~”
“못 들었냐?”

Audio:
툭툭 치는 소리,
매미소리
 

6. 아들이 눈치채는 장면 (CU)

16:9 cinematic close-up, young Korean farmer suddenly realizing the situation, shocked expression while removing airpod, sweat on face, emotional guilt, warm summer countryside lighting

Dialogue:
아들:
“…아.”
“아부지…”

Audio:
이어폰 빼는 소리,
순간 음악 끊김
 

7. 시골 슈퍼로 뛰어가는 장면 (WS)

16:9 cinematic countryside tracking shot, young Korean man running quickly toward old rural supermarket, dusty summer road, giant tree shadows, emotional urgency, realistic Korean countryside village, Binggrae ice cream freezer in front of store

Dialogue:
(대사 없음)

Audio:
거친 숨,
빠른 발소리,
바람소리
 

8. 더위사냥 꺼내는 장면 (CU)

16:9 cinematic product close-up, adult Korean male hand opening Binggrae ice cream freezer and grabbing Dewisanyang ice bar, official realistic Dewisanyang package design, cold ice crystals and frozen vapor, warm sunlight reflecting on metal freezer

Dialogue:
(대사 없음)

Audio:
냉동고 여는 소리,
얼음 부딪히는 소리
 

9. 더위사냥 반으로 쪼개는 장면 (CU)

16:9 cinematic slow-motion close-up, Dewisanyang ice bar breaking perfectly in half, refreshing ice particles bursting into the air, realistic official package logo, emotional sharing symbolism

Dialogue:
(대사 없음)

Audio:
“툭”
얼음 바스락
 

10. 더위사냥 건네는 장면 (MS)

16:9 cinematic medium shot, upper body only, elderly Korean farmer sitting seriously under a huge tree, young Korean son softly smiling while offering half of Dewisanyang ice bar, son holding one half in each hand, realistic official Dewisanyang logo

Dialogue:
아들:
“아부지… 에어팟 끼고 있었어유.”
“미안혀유…”

Audio:
나뭇잎 흔들리는 소리,
잔잔한 bgm 시작
 

11. 화해 장면 (MS)

16:9 cinematic emotional Korean countryside commercial, father and son sitting together under large tree eating Dewisanyang ice bar, warm smiles slowly appearing, peaceful summer breeze moving leaves

Dialogue:
아버지:
“…더워 죽겄네.”
(작게 웃음)

아들:
“그러게유…”

Audio:
잔잔한 웃음,
여름 바람소리
 

12. 엔딩 팩샷 (CU)

16:9 cinematic product packshot, Dewisanyang ice bar placed on sparkling ice cubes, refreshing cold vapor, realistic official Dewisanyang logo and package, bright summer lighting, clean Korean commercial style

On Screen Text:
“괜히 발그레,
어느새 빙그레”

Audio:
청량한 효과음,
잔잔한 엔딩 음악